our words.
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January 2012Archive
Zen and the Art of Opportunistic Marketing
by Adam Kleinberg
This week's Ad Age predicts that creative agencies are going to have to learn to move faster. What will be the implications if that's true? How will we adapt?
#OccupyTraction
by Adam Kleinberg
This week, we embraced revolution.
Sure I'm a bit biased, but I believe we've got something great going on at Traction.
However, like any organization we also have room for improvement. And who better to know where Traction has room for improvement than the people who are Traction.
So we had an offsite yesterday that we called #OccupyTraction.
