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Advertisers and Net Neutrality

by Traction

Advertisers and Net Neutrality

Recent rulings on net neutrality - the principle that all internet traffic should be treated equally - are shaping up to have a heavy impact on both bandwidth-heavy internet services and their advertisers. But what does this really mean for the marketing industry? 

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Is Publicis Omnicom Good for Small Agencies?

by Traction

Is Publicis Omnicom Good for Small Agencies?

Never one to shy away from sharp, pointed criticisms; Traction CEO Adam Kleinberg brings out the BIG knives in his latest AdAge piece - Three Reasons Why The Birth of Publicis Omnicon Is Good For Small AgenciesInspired by Dan Wieden's keynote at the Ad Age Small Agency Conference and Awards, Adam has taken taken up Weiden's rallying cry and gone after the "wobbling drunkard" that is the Publicis Omnicon merger.

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