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Adam KleinbergTag

Digital Metrics Delirium

by Kelly Koligian

Digital Metrics Delirium

Digital metrics promise the ability to be accountable for everything we do in advertising, but the reality is that they are limited in what they can actually measure. 

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My new role with sfBIG

by Adam Kleinberg

My new role with sfBIG

sfBIG is the largest ad industry organization in the Bay Area and is dedicated to driving thought leadership and bringing learning and networking opportunities to our community. This community has given lots to me, so I was super-excited when sfBIG president John Durham asked me to take over duties as Content Chairperson this summer.

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