Designing a People Strategy

Wednesday, October 5, 2011

By Adam Kleinberg

I'm proud that Traction has been honored to work with some of the world's greatest brands and that publications have recognized us as one of the top agencies in the U.S.

But what I'm most proud of is that in the last ten years, less than ten employees have ever chosen to leave our agency.

Last night I gave a guest lecture at SF State on "Designing a People Strategy.' This presentation breaks down how we've approached designing a culture that puts our clients' experience first (and their customers' experience first) by putting our employees experience first. It made it to the SlideShare home page this morning. Enjoy.

Check out the full presentation here: Designing a people strategy

About the author
Adam Kleinberg

Adam Kleinberg is CEO and founding partner of Traction. He has written over 75 articles in publications like to AdAge, Adweek, Fast Company, Forbes, Mashable and Digiday.

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