Snap out of Snapchat ads

Monday, August 25, 2014

There is a time and a place for everything when it comes to marketing.

You wouldn't want to necessarily see an ad for "enhancements" when watching a movie with your children. This same concept goes for the Snapchat bandwagon of advertising.

Snapchat has recently let brands advertise through their network of social interaction with media and pictures. The only problem now is that brands are thinking, "This is the new fad that we MUST get in on." Wrong.

Adam Kleinberg, Traction's CEO was featured in Ad Age explaining how Snapchat isn't the only way to go when delivering an ad. Click here to read more on snapping out of the Snapchat craze.

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Traction is a new breed of marketing agency and consultancy—a marketing accelerator for brands and their in-house teams.

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