Snap out of Snapchat ads

Monday, August 25, 2014

There is a time and a place for everything when it comes to marketing.

You wouldn't want to necessarily see an ad for "enhancements" when watching a movie with your children. This same concept goes for the Snapchat bandwagon of advertising.

Snapchat has recently let brands advertise through their network of social interaction with media and pictures. The only problem now is that brands are thinking, "This is the new fad that we MUST get in on." Wrong.

Adam Kleinberg, Traction's CEO was featured in Ad Age explaining how Snapchat isn't the only way to go when delivering an ad. Click here to read more on snapping out of the Snapchat craze.

Recent articles
Monday, August 18, 2014ökocat in the New York Times

Our client Healthy Pet brought on Traction as agency-of-record a few months back and our first assignment was to launch Ökocat.

Wednesday, July 30, 2014Amazon Faces Expensive Ad Battle

Let’s face it. The advertising game is an expensive one. From radio to TV spots, the possibilities are not only endless, but come at a pretty penny.

Friday, July 25, 2014Digital Metrics Delirium

Digital metrics promise the ability to be accountable for everything we do in advertising, but the reality is that they are limited in what they can actually measure.

Traction is a new breed of marketing agency and consultancy—a marketing accelerator for brands and their in-house teams.

© 2000 – 2024

Post

5214F Diamond Hts Blvd #1052 San Francisco, CA 94131 415.962.5800

New business

Careers

General

Privacy Policy