Culture

In 2009, Traction was hired to launch Alibaba.com in the US. A few of us had the honor of being invited to see Kobe Bryant be interviewed about leadership by Jack Ma.

Here comes the Amazing Crap-O-Matic Gift Generator: ’Murica Edition—just in time to celebrate our nation’s independence.

2018 has been such a tremendous year of human drama, that the Merriam-Webster dictionary added “dumpster fire” to their next edition.

With the current polarizing political climate and midterms approaching quickly, everyone is talking about the future of our nation—but so far, it’s been mostly that: talk.

Last week, I had the honor and good fortune to be invited to speak at the +CTG Latin American Summit (a.k.a. "Mas Cartagena").

Adam has a chat with Bob Purcell, former CEO of Dunkin' Donuts, Noah's Bagels, E-LOAN, and 100% Pure (just to name a few).

Jenn Maer of IDEO talks about her background as a story/copywriter, IDEO's "design thinking" approach, and the big "oh shit" questions that they strive to answer.


2016 has been a rough year. It has been hard for many of us to articulate how we feel in words, so we at Traction thought it was a good time to add some animated emoji into the digital lexicon for use moving forward. Enjoy.

I'm very excited to BBQ my turkey this Thanksgiving, but it seems my guests are even more excited for my roast garlic mashed potato recipe to come out of the closet. They are very good. And this holiday season, that recipe is my gift to you, dear reader.

Want to get into the Halloween spirt and impress your coworkers, but don’t want to get your hands dirty?

Last week, Traction celebrated 15 years of history. When we started the agency in 2001, we were very humble in our ambitions.

Until recently I didn’t know what vexillology was.

Back by Popular Demand: The Amazing Crap-O-Matic Gift Generator.

Here at Traction we pride ourselves on making the most of art and technology for our clients. We dig a little deeper. We look for opportunities for interaction where people don't normally look. Hold music for instance.

Barbecue, cantankerous felines, food trucks, Al Gore, the fear of missing out, and the word "innovate" - Adweek breaks down the data on SXSW with this convenient infographic, including a quote from our very own Adam Kleinberg.

Yes, it is true that we have been having some fun with SXSW and cat memes of late.

With the Mayan Calendar predicting an eminent galactic alignment signifying the possible end of days, Traction has created Apocalymas: a 12 day counting down to the end of the world... or maybe not.

The numbers don't lie: the internet is made of cats. Lots and lots and lots of cats.


This is a response to Adam Kleinberg's post Why We Have A Burning Man Policy. After six consecutive burns I planned to skip this one. I was going to backpack through India! Or ride AIDS Lifecycle! Or apply for grad school! Or visit friends in Europe! Honestly, I didn't really have a plan aside from wanting a Big Important Adventure that involved running water, flushable toilets, and wearing pants.